Project Description
Anim Revolution was a collaborative SIGGRAPH activation that brought together a select group of creative technology companies to demonstrate a complete modern animation production pipeline in one shared environment. Rather than showing individual products in isolation, the experience connected hardware, software, performance capture, character animation, facial rigging, rendering, and other technologies to demonstrate how multiple tools work together across a real-world production workflow.
For Xencelabs, I helped coordinate the activation across a large group of technology and production partners, including Lenovo, AMD, Ozone, Immersive Enterprise Laboratories, CG Lumberjack, Jim Henson’s Creature Shop, House of Moves, and JALI Research. My role included partner coordination, event planning, artist and demonstration scheduling, promotional strategy, event-page content, social media campaigns, and on-site content capture. I worked across the participating companies to help turn many individual technologies and demonstrations into one cohesive event experience and marketing story.
Project Details
Event Page Xencelabs Website
Social Media Promos
I coordinated demo artists from Adobe, Maxon, and Disney to join the Xencelabs booth and showcase our products through live, hands-on demonstrations. By pairing Xencelabs hardware with the creative applications and workflows these artists used every day, we gave attendees an authentic way to see the products in action while also strengthening relationships with key industry partners.
Booth Design
Promo Poster Anim Revolution
